Wednesday, July 22, 2009

Now Is The Time To Start A New Business

Some of our biggest companies today began as a start-up during a recession. There truly is no better time to birth a vision and create a new business.

We offer these services to support your vision and idea:
  • Vision and mission refinement
  • Business and strategic planning
  • Branding, marketing and social media planning
  • Coaching for new business leaders

A recession is one of the best markets to start a new business. A recent study conducted by the Ewing Marion Kauffman Foundation found that more than half, or 51%, of the companies on the Fortune 500 list this year began during a recession or bear market or both. Proctor & Gamble, IBM and GE are just a few of these companies.

With lower start-up costs, a lack of interest in investing in traditional markets, the liquidation of equipment and talent, and a radio active pop corn burst of ideas, visions and intentions explode during a recession. Gaps in services and products become apparent, and the intuitive, willful, and visionary step into these gaps sometimes changing the market and world forever.

There truly is no better time to birth a vision and create a new business.

Krama Consulting is in the business of business and in the business of change. We instigate greater success in businesses and organizations through creating intelligent strategy and communication, while developing business' greatest asset: people. A few of our services are essential for every business start-up:
  • Vision & Mission: Your vision is your inspiration, guiding light, and one of your biggest tools in inspiring your employees and customers. Your mission is the way you go about realizing your vision. Sadly most have a vague idea about what they're going for, but few have sat down with the guiding help of another to really become clear and refine their offering to the world. This is essential for every decision you make and directs each turn on your path. We at Krama Consulting offer a very refined and tested process for creating and defining your vision. One recent client said, "Everything in my business is now based on the vision work we did. This is the most important thing I have done for my business ever."
  • Business & Strategic Planning:Vision and mission work always leads to business and strategic planning - it becomes the practical vehicle for which you strive towards your vision through your mission. If you already have done serious work around developing your idea and vision, business and strategic planning are the next essential steps.
  • Branding, Marketing Plan & Social Media: Your brand is the face of your presence and vision in the world. And your marketing plan is figuratively your brands social calendar - it is the medium through which you share your vision, product and value. Social media is an extension of your marketing plan and customer service, and is a low cost practice for reaching your customers. Establishing a brand that reflects your vision and values and a marketing plan the reaches the people that care is one of the most important things you can do for your business.
  • Coaching for New Business Leaders: Running a business is hard. Leading a team is hard. It is essential to have someone that you trust in your corner to listen and advise. We offer both short term and long term coaching paths helping you deal with the business, leadership and relational elements of your business.
Rates for these services depend on the size of your business and the scope and range of the project. Please feel free to call 310.779.8587 or email kris@kramaconsulting.com for a complimentary evaluation and quote.

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Krama Consulting is in the business of business and in the business of change. We instigate greater success in businesses and organizations through creating intelligent strategy and communication, while developing business' greatest asset: people.

Our work in the world is to support your work in the world - whether professional or visionary. We want to change the world through making your work, passion projects, and world change initiatives successful, while believing that world change should be a highly profitable endeavor.

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